What We Do

We Build Events That Build Communities

Caldera Impact partners with island communities to create and scale outdoor events that generate income, spark tourism, and enhance local pride. Our work goes beyond the finish line — from reopening roads, to reviving dormant trails, to training community teams to manage their own events.

Each project blends:
– Adventure tourism
– Trail running and outdoor sport
– Cultural immersion
– Local economic development

Whether it’s a high-impact run on an active volcano or a coastal trek that puts a forgotten village back on the map, we turn local landscapes into global experiences.

Caldera Impact’s services

Community Event Support

  • Co-building events with communities
  • Guide communities through the full cycle of planning and executing a sport community based tourism event
  • Build strong local governances that will last
  • Training in event strategy, event management, operations, trail preparations.
  • Ensure alignment with cultural, environmental, and logistical realities of each location
  • Help source equipment, suppliers, and local partnerships needed to deliver the event
  • Help finding sponsors for the events

Sport Tourism Product Developmen

  • Support communities, area councils and government agencies to build long term trails and infrastructures to will be used by tourists in the long term
  • Design trails and outdoor experiences that highlight

    • natural and cultural landmarks

  • Adapt product concepts to different terrains, seasons, and community capacities
  • Ensure safety standards, environmental sustainability, and visitor satisfaction
  • Integrate storytelling elements to enhance the uniqueness of each destination

Marketing & Promotion Assistance to communities

  • Support of the communities on marketing and communication and help them touch the market, the tourists, the race participants,etc.
  • Co-create branding and visual identity for each event or product
  • Develop marketing assets such as photos, videos, and digital content
  • Support digital promotion via social media, websites, and travel platforms
  • Facilitate media coverage and partnerships with tourism boards and travel influencers

Micro-Business Coaching

  • Identify business opportunities that can emerge from event tourism (e.g., homestays, guiding, food stalls)
  • Provide training in basic business management, customer service, and pricing, bookings, legal requirements to operate, etc.
  • Connect entrepreneurs with local support networks and financing options
  • Encourage long-term community ownership and scalability of tourism initiatives

Yasur Volcano Run 2025

Can you Beat the Heat ?

- 38KM Warriors
- 25KM Elite
- 11 October

register today!